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The State of the State of the Union
Photo Credit: MCS@flickr How many times have those of us with children been asked, “Tell me the story about the day I was born” (or if they were adopted, “Tell me the story about the day you brought...
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When Using Social Media, Follow An Open Door Policy
Photo by nanpalmero on Flickr This past month, Governor Rick Perry (R-TX) made a critical mistake on Twitter. Out of the blue, he blocked several local reporters from reading his tweets. Members of...
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Federal Reserve Shows that Smart Event Planning Can Manage High Stakes
When communicators organize and stage a press conference for their organizations, the stakes are pretty high. We hold press conferences to support a variety of objectives — such as to address recent...
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It Gets Better: The Video Heard ‘Round the World and in the White House
Is it possible for one video to launch a social change revolution? Can one YouTube video inspire others to take action and become activists? President Obama proclaimed June as Lesbian, Gay, Bisexual,...
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In Memoriam: Betty Ford, First Lady of Social Change Persuasive Storytelling
Living in the era of “Intervention” and “Celebrity Rehab” reality TV shows and pink ribbons for breast cancer awareness, it’s hard to remember there was a time when society viewed seeking treatment...
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Clooney Arrest Shows How to Move Immovable Causes
George Clooney arrested for civil disobedience after protesting at the Sudan Embassy in Washington Photograph: Kevin Lamarque/Reuters Actor George Clooney was arrested today in Washington, D.C....
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The results are in! Vanguard’s Reading List for Communicators
Last month, we asked Vanguard staff about books that made them want to be a better communicator. Then, we asked our InSites readers to help us narrow our list to a Top 5. Image from Microsoft Office...
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Word Clouding Speeches: Visual Evaluation Tool for Speechwriters
Following former President Bill Clinton’s speech at the Democratic National Convention in Charlotte, N.C., Wednesday night, fellow communicator Denise Graveline shared this word cloud — a visual...
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Bilingual Speech-Giving: Do’s and Don’ts
Senator Marco Rubio to deliver first bilingual response to the Presidential State of the Union. Tonight, following President Obama’s State of the Union address to Congress, the GOP will make history...
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Affordable Care Act versus ObamaCare: It’s All About Branding
Thanks to late night television host Jimmy Kimmel, we received further proof of the power of branding last night. Kimmel sent his TV crew out to the streets to ask people which health care policy plan...
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